On show at The Gantry, Silo Park, Jellicoe St, Wynyard Quarter, Auckland
Public talk – 11am, Saturday 6th June at Silo Park. (Free)
About the exhibition: History, Technology and Scale.
“Up Against the Wall” (2001)
This campaign was Inspired by former pop star Alannah Currie (MAdGE) and featured 85 New Zealanders, including many celebrities posing in T-shirts by Marilyn Sainty.
They spoke up to protect GE-free food and to protest against the Royal Commission on Genetic Modification report.
In hindsight, the celebrities who took part in the movement in 2001 are economic heroes.
The global market for GE-Free products is growing +13% a year and projected to reach US $2624 billion by 2034.
The 2024 report by NZEIR estimates the value of our GE-free export advantage to be as much as NZ$20 billion a year.
New Zealand exports have thrived as consumers around the world seek out safe, natural food.
